hi yall!

We are Sarah and Jonathan Ellis, husband and wife co-founders of what will hopefully be your new favorite lash studio, Honest Lash. A little bit of history for you…Sarah is a pediatric nurse, busy mom of three, and Honest Lash COO. 


We call her “warm hug” in our company because she brings comfort and compassion wherever she goes.

Jonathan, a devoted entrepreneur, busy dad as well as Honest Lash CEO…and quite possibly the most burly dude you will see in the beauty industry. 


Together, we are proud to bring a family feel to Honest Lash and our hope is that you feel warmth and comfort whenever you walk into one of our studios. Honest Lash has been a labor of love since it’s grand opening in 2020. We continue to work hard to bring our customers the best lash and brow services in the area, and we pride ourselves in providing high quality services and outstanding customer service. Thank you for following along on our journey!

Sarah Ellis,
founder & COO

Sarah Ellis spent the better half of the last decade as a pediatric nurse. In 2014, she earned her masters degree as a Pediatric Nurse Practitioner, furthering her passion within the medical industry.


After taking a brief break to raise their three young children, Sarah was recruited by her husband, Jonathan, to help with the people component of our latest venture. 


Sarah believes in people development and is a critical role to operations and our overall culture. This involves managing both the staff, and the daily operations of our four corporate Honest Lash locations.


Jonathan Ellis, Founder & Ceo

A lifelong Franchisee, Jonathan Ellis served proudly as a third generation McDonald’s Franchisee from 2010 to 2018.


Jonathan personally managed 19 restaurants for BG Foods Inc. dba McDonald’s including all franchisee obligations.


In 2018, Jonathan exited McDonald’s and acquired 15 Sylvan Learning Centers in Central and North Texas. Due to the Pandemic and schools shuttering for the better part of a year, we were forced to pivot. 



This pivot in November of 2020 ultimately created Honest Lash and here we are today beginning to franchise!

Our foundation and vision for Honest lash are built with this entrepreneurial spirit in mind.

we have 4 locations in Texas.

Honest Lash Domain

11909 Domain Dr. Suite #154,

Austin, TX 78758

Honest Lash West Campus

2222 Rio Grande Suite #170,

Austin, TX 78705

Honest Lash Bastrop

490 Agnes St #104,

Bastrop, TX 78602

Honest Lash Georgetown

105 Wildwood Dr. Suite #101,

Georgetown, TX 78633

and seen on...